Thursday, October 14, 2010

Selling an impossible savings

Just saw the TV Commercial where they claim you can save $2700 a year by vacuum sealing your food. That's $225 per month savings.

How much food does the average person throw out in any month? Certainly not $225.

If you are throwing out $225 a month in food loss, then you need something more than a vacuum food sealer. You need someone to teach you how to shop for groceries.

Really, this is another TV Commercial exaggerating a ridiculous amount of money to prove a ridiculous savings.

This falls under the theme: "If you tell a lie long enough - people will begin to believe it." Don't be taken in on this product. Do yourself a favor and start buying less each time you shop. That will save you a lot of food gone to waste and reduce leftovers that spoil before being eaten.

And that's the way I see it...
Straight Talk With Jay Clifford

2D TV Commercials

Can you imagine some of todays TV Commercials in 3D? Some of the more disgusting would make viewers switch the channel. Some face close-ups would be just too much 'in my face'. The stomach commercials would keep me from watching while eating. And the toothpaste and mouthwash commercials would make me want to 'skip forward' or turn off the my TV or phone.

And what's with wearing those red and green lens glasses. When 3D first came out, it was determined that viewing anything through those multi-colored glasses was harmful. Has anyone looked up those studies??? Or are we all to go blind just because movie companies can create the technology without regard to the safety of our eyes.?

And where is the imagination if everything is so real that you squeeze-out any chance of imagination?

I for one enjoy the 3D world we live in and will continue to watch programs in 2D.

And that's the way I see it...
Straight Talk With Jay Clifford

Friday, October 8, 2010

Beware of things made in October

Are they kidding. That TV Commercial for the NBL is so anti-business that it should be immediately taken off the air. Really, do you think that all products made in October will have workers building products with one eye while watching baseball with the other eye??? Come on - That is just plain stupid. People without jobs and people who take the day off to watch a world series game will actually see the game live. The rest of us will are working and will watch the world series on TiVo or from re-caps in the sports section of the TV news.

This TV commercial shows that the young people who make up most of the TV advertising commercials these days are so out of touch with reality. To these young people the world is still college to them. Get Real! The world does not revolve around baseball.

Yes, it's a Billion dollar business. Yes, it's a sport game with million dollar a year+ players. But as a business model, when the best only get on base three out of ten times at bat - come on - that's a terrible success average.

Take the "beware of things made in October" TV Commercial off the air.

And that's the way I see it...
Straight Talk with Jay Clifford